Marketing

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Depth & Breadth

Looking for somebody to handle any or all aspects of your digital marketing efforts...from improving your branding to being found online via Google or social media, to drawing in new clients from blogs, content, social media, and adwords?

DCI has the depth and breadth to handle all of these aspects for your company and become your "outsourced" marketing manager. We can also handle individual pieces that you need to fill any missing gaps in your portfolio.

Marketing Services

SEO & SEM

Search Engine Optomization (SEO) is just one aspect of our Search Engine Marketing (SEM) services. SEM is a unified effort to increase visibility on search engine pages (Google, Bing, etc.)

Our SEO services include page analysis and optomization, metatag analysis and optomization, and search engine submissions.

In addition to SEO, the other SEM services we can provide include Pay Per Click (PPC) advertisng such as Google Adwords and Crosslinking and Backlinking.

Our team is adept at SEO and SEM with proven results.

We consistently beat every industry guideline for adwords effectiveness across multiple industry types.

We can take tired, old campaigns, and analyze them, then rework them to be new, fresh, and effective.

Or we can start entirely new campaigns.

If you're tired of throwing money away at Adwords and not getting the results you want and need, give us a call.

Backlinks & Crosslinks

Backlinks and crosslinks are marketing techniques to grow additional referral streams into and within your website. It is a very effective strategy for rising in search engine rankings.

Facebook & Instagram

Our Facebook and Instagram marketing services include postings, advertising, video, and live video. We also provide facebook social media training.

We have been the social media marketing arm for three social media startups. We know this space and can get you results that count.

LinkedIn

We have expertise in LinkedIn Sales Navigator lead generation and client contact and management for our clients. We also write content and articles for use on LinkedIn on company pages or for groups. In addition, we can provide job postings.

Twitter

We can run a twitter campaign to accompany a branding effort, or as a daily/weekly way to reach and engage clients

Other

We can assist in marketing on many other mediums and will continue to analyze new opportunities on new apps as they develop.

Video

Video can enhance your google rankings, but only if hosted and meta-tagged properly. DCI can assist with all aspects of video including script, staging, production, editing, hosting, meta-tagging, and marketing.

Blogs

We write blogs to move forward company branding, reach new clients, and improve google rankings.

    Blogs we have written:
  • 28 Oct
    Finding the Perfect Property
    First I must get my confession out. I LOVE real estate. I always have. I love popping in on open houses. I love searching for houses. I love seeing different architectural styles. I love seeing some original way of designing a room, that just makes perfect sense, yet I've never seen it done before. It's like an 'AHA' moment.

    So, when I decided to move to a new region, I jumped into the search with both feet. Well, my husband may have called my searching a little addictive. But, honestly, can you do too much real estate? I don't think so.

    With a vague idea of what I wanted and a clearer picture of what I didn't want. I wandered around waterfront areas, looking at every house, whether it was in my price range or not, so I could get an idea for the types of houses built there, their general age, and the typical upkeep of the different neighborhoods. I used zillow of course, realtor.com, and now Coldwell Banker's new and exciting ZAP platform. All were good.
  • 10 March
    The Birth of a New Garden
    Our new garden area is marked with stakes, the tractor and tiller is ready for pickup, and the excitement is palpable. What is it about a garden that engenders so much hope each spring? Especially a new garden!

    The marked area looked huge to me, but when Rick and I started talking about what we wanted to plant, I started to worry that it wasn’t big enough to accommodate all that we wanted to plant with using recommended plant spacing.

    So I got out paper and a pencil, and we started deciding how many of each of the larger plants (tomatoes, peppers, blueberries, blackberries) we wanted to plant.

    I Googled plant spacing and found a helpful resource at www.gardeningknowhow.com. Using a ruler, I drew an X for each large plant with their recommended spacing in the drawn-toscale garden. I had two long rows and then left a little extra space on one long side for the snap peas that will be climbing that fence. Toward the end of the garden, I placed three rows for the smaller items like lettuce, spinach, carrots, and radishes. At the very end, I drew in my zucchini plants so they can cascade as they see fit in that space. By drawing it out, I quickly realized our planned garden area wasn’t big enough!

    One of the great ideas that Rick had was to create two separate areas: one for seasonal items such as tomatoes and lettuce that have to be planted every year so the ground can/should be tilled each year before planting, and the other for perennial items such as the blueberries, blackberries, asparagus and rhubarb that will remain or come back each year. This area cannot be retilled without destroying the perennial plants.

    And bless his heart, Rick said he would even cover the blueberry and blackberry area with tall netting to keep out pesky berry-stealing birds!

    So with our new drawn-out plans, we added another 20 feet to the garden to accommodate all of the plants we decided are musthaves. Rick went to pick up the tractor and tiller, and I repositioned the stakes 1 foot wider than the proposed garden area so it would provide the tiller clearance.

    After making some lemonade to share for after the tilling — yes, I was channeling my inner Ree Drummond (the Pioneer Woman) — I heard the tractor coming up the road.

    Rick got right to tilling up the garden areas, and the soil looks great. He gave each row four good passes until the ground looked fresh and ready to plant.

    To see what kind of soil we have, I took two mason jars and got soil samples from six locations in each garden. I used one jar for each garden area since they are in different locations in the yard. Tomorrow, we are taking those to Bowen’s Farm Supply to get tested locally.

    And then we can see what soil amendments and conditioners we need. Homestead Gardens recommends Biochar as a great amendment product and Bloom for soil conditioning.

    We’ve learned that even if we spend more for great plants, they won’t thrive with their full potential if you don’t have great soil to grow them in. So go get your soil tested now and get your beautiful dirt all ready for spring growing!

    We’ll write back and keep you posted on the process and production! And yes, that lemonade tasted especially good after we were finished with the tilling. Happy spring gardening to you!

    Susan Polm is the marketing manager at Homestead Gardens. She can be reached at 202-256-6121.

    Article in the Severna Park Voice March 2020 - PDF

  • 20 Sept
    Why I am the Poster child for Why Everyone Needs a Realtor
    I am the poster child for why you should always hire a realtor when buying a house. And not just any realtor, but a very good one. And a good realtor isn't as good as they can be without a good brokerage behind them supporting them in their efforts to help you, or in this case, me. But, how do you find a good brokerage? Well I had heard through the grapevine (and my best friend) that Coldwell banker Chesapeake was a great brokerage. I heard that they were growing, recruiting, supportive, and hungry...in a good way. That's what I wanted. I wanted a realtor that was good but also hungry. I wanted somebody who was going to go that extra mile for me. And that is exactly what I got. What I didn't know, was how much I was going to need their help and expertise during the buying process.

Website content

DCI can:
write all aspects of your website content and provide it to you for editing
fill in gaps of content
edit current content

Book editing

DCI has edited several books and one novel.

Why Us?

RESULTS!

Is there really any other reason? We have achieved growth and results for our clients that have provided a major positive impact on our customer's bottom lines. We are also persistent, economical, and talented.

Marketing clients include: Coldwell Banker, National Geographic, APWU Health Plan, and many other fabulous brands.